The Digital Strategist will work both independently and alongside sales reps to grow digital revenue.Responsible for driving digital advertising sales in order to meet overall team goals and the organization's business objectives. Primary focus is on aggressive development of new clients and growing existing business with medium to large accounts.
Essential Duties and
§ Develop new business while identifying client specific digital sales opportunities.
§ Collaborate to expand digital solution opportunities with existing customers.
§ Maximize revenue through consultative sales approach with ability to represent solutions across the full portfolio of Digital solutions: programmatic display, video, SEO, SEM, targeted email, social, and native advertising.
§ Identify customer needs through pre call planning, utilization of marketing resources, competitive analysis, and customer feedback, in order to connect meaningful media solutions across Amplified Digital’s advertising portfolio.
§ Maintain adherence to internal processes and reporting to ensure that all aspects of campaign management are executed correctly.
§ Utilizes extensive understanding of account base and related industries to help identify trends and patterns within specific verticals.
§ Participates in special projects and performs other duties as assigned.
Minimum Qualifications -
Education, Experience, Knowledge and Skills:
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Below are the minimum education, experience, knowledge, and skills required to competently perform in this position.
§ 5 to 7 years experience of high digital sales acumen and sales success required.
§ Experience selling the full portfolio of Digital solutions: programmatic display, video, SEO, SEM, targeted email, social, and native advertising.
§ Bachelor’sDegree in Advertising, Marketing, Communications or equivalent related experience.
§ Ability to research digital advertising clients and target prospective new clients.
§ Must have a proven track record of budget achievement.
§ Working knowledge and experience utilizing a CRM and Microsoft Office products to manage day-to-day activities.
§ Ability to excel in a highly competitive environment and adaptability to a rapidly evolving media landscape.
§ Effective relationship-building skills.
§ Excellent analytical, written, oral, communication, and presentation skills.
§ Google Analytics Certification preferred
§ Self-starter, possess high energy, creative and analytical skills.
§ Requires a valid driver’s license and reliable transportation.
§ Travel may be necessary.
- Pay Type Salary
- Job Start Date Monday, January 4, 2021
- Richmond, VA, USA